| 000 | 01766nam a22002657a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20211219155326.0 | ||
| 008 | 140325b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780073403212 | ||
| 020 | _a0073403210 | ||
| 040 | _cLC | ||
| 050 | _aHF5721.L37 | ||
| 082 |
_2dc23 _a651.7 |
||
| 100 | _qLesikar, Ray | ||
| 245 |
_aBusiness communication: connecting in a digital world. / _cRay Lesikar, Kathryn Rentz, Paula Lentz |
||
| 250 | _a13th ed. | ||
| 260 |
_aNew York: _bMcGraw Hill, _c2014. |
||
| 300 |
_axxxix, 679 p.: _bill.; |
||
| 500 | _aIncludes index. | ||
| 505 | _aContents: 1. Introduction: Understanding workplace communication -- Communicating across cultures -- 2. Fundamentals of business writing: Adapting your words to your readers -- Constructing clear sentences and paragraphs -- Writing for a positive effect -- 3. Basic patterns of business management: Choosing the best process and form -- getting to the point in good-news and neutral messages -- Maintaining goodwill in bad-news messages -- Making your case with persuasive messages and proposals -- Conducting a winning job campaign -- 4. Fundamentals of report writing: Preparing informative and influential business reports -- Choosing the right type of report -- Conducting research for decision makers -- Using visuals to make your point -- 5. Oral forms of business communication: Communicating effectively in meetings and conversations -- Delivering oral reports and business speeches -- 6. Elements of professionalism: technological proficiency and correctness: Leveraging technology for better writing -- Conveying professionalism through correctness -- | ||
| 650 | _aCommunications | ||
| 700 | _qRentz, Kathryn | ||
| 700 | _qLentz, Paula | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c8329 _d15829 |
||