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020 _a9780077154509
020 _a0077154509
040 _cLC
050 _aHD30.22.B38
100 _aBaye, Michael R.
245 _aManagerial economics and business strategy. /
_cMichael R. Baye, Jeffrey T. Prince, Jay Squalli
250 _a8th ed.
_b(Global edition)
260 _aBoston:
_bMcGraw Hill,
_c2013.
300 _axxxiii, 636 p.:
_bill.;
_c23cm.
500 _aIncludes index.
505 _aContents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- Advanced topics in business strategy -- A Manager's guide to government in the marketplace -- Case study: challenges at time warner -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.
650 _bManagerial Economics
650 _aBusiness Strategy.
700 _qPrince, Jeffrey T.
700 _qSqualli, Jay
942 _2lcc
_cBK
999 _c8353
_d15853