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008			000112s2000 caua b 001 0 eng
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040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHB615.M61
082	0	0	_a658.4/21 _221
100			_qMeyer, Earl C.
245	0	0	_aEntrepreneurship and small business management. / _cEarl C. Meyer, Katheleen R. Allen
260			_aWoodland Hills, CA: _bGlencoe/McGraw-Hill, _c2000.
300			_axvi, 448 p. : _bill. ;
504			_aIncludes index.
505			_aContents: Going into business for yourself: What is entrepreneurship -- Your potential as an entrepreneur -- Recognizing opportunity -- Global opportunities -- Researching and planning your venture: Feasibility and business planning -- Market analysis -- Types of business ownership -- The legal environment -- Site selection and layout planning -- Managing marketing strategies: The marketing plan -- The price strategy -- The promotion strategy -- The promotion strategy - developing and managing sales -- Managing your business processes: Preparing and planning to manage -- Managing purchasing and inventory -- Production management and distribution -- Managing operations and staffing -- Managing human resources -- Managing the finances of your business: Financing your business -- Financial management -- Accounting and record keeping -- Growing business: Risk management -- Making your business grow -- Social and ethical responsibility --
650		0	_aEntrepreneurship.
650		0	_aStrategic planning.
700			_qAllen, Kathleen R.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK
999			_c8577 _d16077