| 000 | 01465nam a22001817a 4500 | ||
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| 005 | 20220623134139.0 | ||
| 008 | 220623b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780073403281 | ||
| 050 | _aHF5718.C267(2e) | ||
| 100 | _9Cardon, Peter W. | ||
| 245 |
_aBusiness communication : developing leaders for a networked world / _cPeter W. Cardon. |
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| 250 | _a2nd ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Education, _c2016. |
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| 300 |
_axxxvii, 548 p. : _bill. chiefly col. ; _c28 cm. |
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| 500 | _aIncludes index. | ||
| 505 | _aContents : Part 1 : Introduction to business communication : Establishing credibility -- Part 2 : Principles of interpersonal communication : Interpersonal communication and emotional intelligence -- Team communication and difficult conversations -- Communicating across cultures -- Part 3 : Principles of business messages : Creating effective business messages -- Improving readability with style and design -- Email and other traditional tools for business communication -- Social media for business communication -- Part 4 : Types of business messages : Routine business messages -- Persuasive messages -- Bad-news messages -- Part 5 : Reports and presentations : Research and business proposals and planning for business reports -- Completing business proposals and business reports -- Planning presentations -- Delivering presentations -- Employment communications. | ||
| 942 |
_2lcc _cBK |
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_c9026 _d16526 |
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