000 00639nam a22001697a 4500
008 120522t xxu||||| |||| 00| 0 eng d
020 _a139780073023014
050 _aHF5415.153.T361
100 _aThomke, Stefan
245 _aManaging product and service development:text and cases. /
_cStefan Thomke
260 _aBoston:
_bMcGraw Hill,
_cc2007.
300 _avii,592 p.:
_bill ;
_c23cm.
500 _aIncludes index
505 _aContents: Building capabilities for experimentation, learning and protyping -- Development process design and improvement -- Managing development networks.
650 _aManaging products
942 _2lcc
_cBK
999 _c941
_d8441