000			00784nam a22002057a 4500
008			120523t xxu||||| |||| 00| 0 eng d
020			_a0256179921
050			_aHF5415.33.U6 H31
100			_aHawkins, Deli I.
245			_aConsumer behavior:implications for marketing strategy. / _cDeli I. Hawkins, Roger J. Best and Kenneth A. Coney
250			_a6th ed.
260			_aChicago: _bIrwin, _cc1995.
300			_axix,649 p.: _bill.; _c26cm.
500			_aIncludes index
505			_aContents: Introduction -- External influences -- Internal influences -- Consumer decision process -- Organizations as consumers -- Consumer behavior, marketing practice, and society.
650			_bConsumer behavior
700			_aBest, Roger J.
700			_aConey, Kenneth A.
942			_2lcc _cBK
999			_c952 _d8452