000			01796pam a2200313 a 4500
001			4923393
003			OSt
005			20230426131302.0
008			950406s1996 caua b 001 0 eng
010			_a 95002932
020			_a0534217443
040			_aDLC _cLC _dDLC
050	0	0	_aP90.B48
082	0	0	_a302.23 _220
100	1		_aBiagi, Shirley. _91304
245	1	0	_aMedia/impact: an introduction to mass media. / _cShirley Biagi.
250			_a3rd ed.
260			_aBelmont, Calif.: _bWadsworth Pub. Co., _c1996.
300			_axxiv, 411 p. : _bcol. ill. ; _c26 cm.
504			_aIncludes bibliographical references (p. 390-400) and index.
505			_aContents:Overview: Introduction to the mass media -- Mass media for the 21st century: interactive and on-line -- The Media industries: The Newspaper industry -- The magazine industry -- The book publishing industry -- The Radio industry -- The Recording industry -- The Television industry -- The Movie industry -- Support industries: Advertising -- Public relations -- Issues and effects: Ownership issues and press performance issues -- Media effects -- Legal and regulatory issues -- Ethical practices -- International media: A Global media marketplace -- Student resource guide --
650		0	_aMass media. _91078
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1515/95002932-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1515/95002932-d.html
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1515/95002932-t.html
906			_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg
942			_2lcc _cBK
999			_c9543 _d17043