000 00904nam a22001577a 4500
005 20230620123046.0
008 230620b ||||| |||| 00| 0 eng d
020 _a2939901071314
050 _aHD30.4.P32
100 _9Chowdhury-paul, Katty
245 _aApplied business research project /
_cKatty Paul Chowdhury
260 _aLondon:
_bIvey business school,
_c2010.
300 _avarious pages:
_bill;
_c28cm
505 _aContents: The impact of illegal peer-to-peer file sharing on the media industry -- Fat debate on big food? Unveiling blogosphere reactions -- The drivers of technology licensing: an industry comparison -- Green retailing: factors for success -- Customer rage: triggers, tipping points and take-outs -- Democratizing strategy: how crowd sourcing can be used for strategy dialogues -- The rise of big data. how it’s changing the way we think about the world --
942 _2lcc
_cBK
999 _c9769
_d17269