Cutting-edge marketing analytics : real world cases and data sets for hands on learning. / Rajkumar Venkatesan, Paul Farris, Ronald T. Wilcox,
Material type:
TextPublisher: Upper Saddle River, New Jersey : Pearson Education, 2015Copyright date: ©2015Description: xix, 300 pages : ills, index; 24 cmContent type: - text
- unmediated
- volume
- 9780133552522
- 0133552527
- 658.8/02 23
- 658.83 23
- HF5415.127.V45
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HF5415.127.V45 (Browse shelf(Opens below)) | Available | K/3001/0099/23 |
Includes bibliographical references and index.
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