Instructor's manual to accompany the marketing game. / (Record no. 10211)

MARC details
000 -LEADER
fixed length control field 01268nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231204091144.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231110b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 025613989x (manual)
040 ## - CATALOGING SOURCE
Original cataloging agency WIUC - GH
Transcribing agency WIUC - GH
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.135.M39
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mason, Charlotte H.
9 (RLIN) 2428
245 ## - TITLE STATEMENT
Title Instructor's manual to accompany the marketing game. /
Statement of responsibility, etc. Charlotte H. Mason, William D. Perreault
250 ## - EDITION STATEMENT
Edition statement 3rd ed
300 ## - PHYSICAL DESCRIPTION
Extent xii, 271 p. :
Other physical details ills.;
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents:The marketing game: an introduction and what is new -- How to use this manual -- Special features of the marketing game -- Suggestions on using the marketing game -- Getting organized for the marketing game -- Instructor software and running the simulation -- The starting position -- Diagnosing a firm's position -- Student software -- PowerPoint slide and transparency masters -- Supplemental assignments -- Test and discussion questions -- Concluding the game and grading -- Overview of the effects of decision variables -- The model structure -- Instructor CD-Rom resources-- Website resources for the marketing game --Commonly asked questions and answers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element The marketing game
9 (RLIN) 2800
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Perreault, William D.
9 (RLIN) 2431
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY nursing 14/03/2023 HF5415.135.M39(3e) KSN3034/0132/23 10/11/2023 10/11/2023 Books

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