Stochastic models of buying behaviour / (Record no. 432)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00954nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210414113907.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 111219t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0262630524 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HB801.M33 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Massy, Wiiliam F. |
| 245 ## - TITLE STATEMENT | |
| Title | Stochastic models of buying behaviour / |
| Statement of responsibility, etc. | William F. Massy, David B. Montgomery and Donald G. Morrison |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London: |
| Name of publisher, distributor, etc. | MIT; |
| Date of publication, distribution, etc. | 1970. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 464 p.: |
| Other physical details | ill. |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: Approaches to stochastic modeling -- Estimating and testing stochastic models -- Zero order models -- Two state Markov models -- Linear learning models for brand choice -- A Probability diffusion model -- Application of the probability diffusion model -- Models for purchase timing and market penetration -- A Stochastic model for monitoring new product adoption -- Parameter estimation and some emperical results for steam -- Extentions to the steam. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | General Stacks | 19/12/2011 | HB801.M33 | 1118/11 | 19/12/2011 | 1 | 19/12/2011 | Books |
