The European handbook on advertising law. / (Record no. 5355)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02992nam a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150205b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1859412874 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | KJE6580.E87 |
| 245 ## - TITLE STATEMENT | |
| Title | The European handbook on advertising law. / |
| Statement of responsibility, etc. | edited by Lord Campbell. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London: |
| Name of publisher, distributor, etc. | Cavendish Publishing, |
| Date of publication, distribution, etc. | 1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | lxiii,911p.: |
| Dimensions | 24cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents:European community:Advertising:the overall perspective -- The sector of commercial communications and the free movement of services -- Discriminatory and non-discriminatory measures -- Commercial communications and the freedom of expression -- The internal market:Secondary legislation -- Other community objectives and their influence on commercial communications -- The existing regulatory environment -- Regulatory bans -- Australia:Introduction:Advertising law -- A standard advertising contract -- Future developments -- Code of conduct -- Useful addresses -- Belgium:Introduction:the legal framework-the trade practices Act 1991 -- Particular forms of advertising and advertising -- Related sales and price promotion -- Advertising using qualities of products or services -- Advertising relating to other competitors -- Voluntary codes of practice or standards:Self-regulation -- Codes of conduct -- Relief measures-enforcement -- Advertising and property rights -- Advertising for particular groups of products -- Implementation of international advertising rules -- Austria:introduction -- Advertising law -- Belgium:Introduction:The legal framework-the trade practices Act 1991 -- Particular forms of advertising -- Related sales and price promotion -- Denmark:introduction -- Basic principles -- Advertising law -- The marketing practices Act -- Price marketing -- Advertising contracts -- Finland:introduction -- Statutory organs supervising advertising -- Consumer protection -- Unfair competition law -- Legislation on various business and products -- France:introduction -- The professionals:the institutions -- Advertising media -- Content and product based restrictions/prohibitions -- Sponsorship -- Germany:Introduction -- German advertising law -- International law/European law -- Layout of an advertising contract -- Greece:introduction -- Definition of advertising -- Code of conduct -- Advertising practices -- Republic of Ireland:introduction -- Advertising media, the law and representative bodies -- Rules relating to specific products and services -- Italy:Introduction -- domestic law overview -- Statistical reports -- Sponsorship of programs -- Luxembourg:introduction -- Restrictions on advertising -- Examples of a code of practice:Advertising by law firms -- Independent bodies concerned with media advertising -- The Netherlands:Introduction -- Rules restricting advertising agents/companies from entering into holding licenses -- Portugal -- Spain -- Sweden -- United Kingdom. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Campbell, Lord |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Yaqub, Zahd. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | Law Library | 05/02/2015 | KJE6580.E87 | 2461/1458/15 | 05/02/2015 | 1 | 05/02/2015 | Books | |||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | Law Library | 05/02/2015 | KJE6580.E871 | 2462/1459/15 | 05/02/2015 | 2 | 05/02/2015 | Books |