Exploring corporate strategy. / Gerry Johnson and Kevan Scholes
Material type:
TextPublication details: Harlow: Prentice Hall, c2002.Edition: 6th edDescription: xxxvii,1082 p.: ill.; 24cmISBN: - 0273651129
- HD30.28.J62
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.28.J62 (Browse shelf(Opens below)) | Available | 6092/12 |
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| HD30.28.D3856 Strategic management: concepts and cases. / | HD30.28.D3857 Strategic management: concepts and cases. / | HD30.28.D3858 Strategic management: concepts and cases. / | HD30.28.J62 Exploring corporate strategy. / | HD30.28.M56 The Rise and fall of strategic planning: recovering roles for planning, plans, planners. / | HD30.28.S72 Strategic planning: what every manager must know. / | HD30.28.T53 Strategic management: Concepts and cases. / |
Includes index.
Contents: Introduction: Introducing strategy -- Understanding strategy development -- The Strategic position: The Environment -- Strategic capability -- Expectations and purposes -- Strategic choices: Corporate-level strategy -- Business-level strategy -- Directions and methods of development -- Strategy into action: Organising for success -- Enabling success -- Managing strategic change.
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