Understanding business. / William G. Nickels.
Material type:
TextPublication details: Boston: McGraw hill, 2005.Edition: 7th edDescription: xli, 707p.: ill.; 28cmISBN: - 9780072922189
- HD31.N4897
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| HD31.H4471 Managing: a competency-based approach. / | HD31.H742 Management principles. / | HD31.N4897 Understanding business / | HD31.N4897 Understanding business. / | HD31.N4897 Understanding business. / | HD31.N4897 Understanding business. / | HD31.N48971 Understanding business / |
Includes index,glossary and references.
Contents: Business trends: cultivating a business in diverse, global environments -- Business ownership: starting a small business -- Business management: empowering employees to satisfy customers -- Management of human resources: motivating employees to produce quality goods and services -- Marketing: developing and implementing customer-oriented marketing plans -- Decision making: managing information -- Managing financial resources -- Index.
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