Strategic management in action. / Mary Coulter
Material type:
TextPublication details: Boston: Prentice Hall, 2010.Edition: 5th edDescription: xx, 311 p. : illISBN: - 9780136078678
- 0136078672
- HD30.28.C69
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.C69(5e) (Browse shelf(Opens below)) | Available | K/1860/1860/19 |
Includes index.
Contents: Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats: doing an external analysis -- Functional strategies -- Competitive strategies -- corporate strategies -- Special topics: international strategies and strategies for entrepreneurial ventures and not-for-profits --
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