Corporate identity design. / (Record no. 7884)

MARC details
000 -LEADER
fixed length control field 01151cam a2200301 a 4500
001 - CONTROL NUMBER
control field 3839490
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211101124725.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 870302s1988 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 87006190
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471289470
Terms of availability $29.95
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD59.2.N36
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2/85
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Napoles, Veronica,
245 10 - TITLE STATEMENT
Title Corporate identity design. /
Statement of responsibility, etc. Veronica Napoles.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Van Nostrand Reinhold,
Date of publication, distribution, etc. 1988.
300 ## - PHYSICAL DESCRIPTION
Extent 144 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Bibliography: p. 139-141.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: 1.Introduction to corporate identity -- 2: Establishing the need for a corporate identity program -- 3: Where to begin -- 4: Types of symbols and approaches-- 5: Methodology-Phase 1 --6: Design exploration-Phase II -- 7. Design Refinement;-Phase III -- 8. Implementation-Phase IV -- 9. What is in a name?
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporate image.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial design coordination.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Trademarks.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Logos (Symbols)
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks 04/11/2019   HD59.2.N36 K/1250/1250/19 30/10/2021 30/10/2021 Books

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