The practice of public relations. / (Record no. 8293)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01098nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211214140811.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120618t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292160054 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1292160055 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HM1221.S45 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.20973 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Fuller form of name | Seitel, Fraser P. |
| 245 ## - TITLE STATEMENT | |
| Title | The practice of public relations. / |
| Statement of responsibility, etc. | Fraser P. Seitel |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, MA: |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 423 p. : |
| Other physical details | ill. (color) ; |
| Dimensions | 25 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: 1. Evolution: Defining public relations -- The history and growth of public relations -- 2. Preparation/process: Communication -- public opinion -- Management -- Ethics -- The law Research -- 3. The publics: Media -- Social media -- Employee relations -- Community relations -- International consumer relations -- 4. Executive: public relations writing -- integrated marketing communications -- Crisis Management -- Launching a career -- |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Public relations--United States. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Total Checkouts | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 11/11/2019 | HM1221.S45(13e) | K/1997/1997/19 | 13/12/2021 | 13/12/2021 | Books | ||||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 13/11/2019 | HM1221.S451(13e) | K/2105/2105/19 | 17/12/2021 | 13/12/2021 | Books | 2 | |||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 13/11/2019 | HM1221.S452(13e) | K/2106/2106/19 | 17/12/2021 | 13/12/2021 | Books | 3 | |||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 13/11/2019 | HM1221.S453(13e) | K/2107/2107/19 | 17/12/2021 | 13/12/2021 | Books | 4 | |||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 13/11/2019 | HM1221.S454(13e) | K/2108/2108/19 | 17/12/2021 | 13/12/2021 | Books | 5 | |||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 13/11/2019 | HM1221.S455(13e) | K/2109/2109/19 | 17/12/2021 | 13/12/2021 | Books | 6 | |||||
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 13/11/2019 | HM1221.S456(13e) | K/2110/2110/19 | 17/12/2021 | 13/12/2021 | Books | 7 |
