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241.
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242.
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243.
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244.
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245.
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A preface to marketing management. / J. Paul Peter and James H. Donnelly, Jr. by
Edition: 15th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill/Irwin, 2019
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (2)Call number: HF5415.13.P381(15e), ...
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246.
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Marketing management : a customer-centric financial approach. / Kenneth E. Clow by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Saint Paul, MN : Textbook Media Press, 2017
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HF5415.13.C57(2e).
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247.
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248.
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249.
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International marketing. / Philip R. Cateora ...[et al]. by
Edition: 18th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill, 2020
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (2)Call number: HF1416.I61(18e), ...
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250.
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251.
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252.
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Marketing ethics : cases and readings. / by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ., Pearson , 2006
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HF5415. M21.
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253.
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254.
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255.
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Management accounting : strategic planning: and marketing. / CIMA by
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : BPP, 1992
Other title: - Study text Stage 4 :Management accounting - strategic planning and markrtinig
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HD30.28.M26(6e).
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256.
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Strategic planning and marketing : case studies. / Surridge, A. R. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : AT, 1992
Other title: - CIMA Stage 4: strategic planning and markrtinig
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HD30.28.S72.
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257.
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Principles and practice of marketing. / David Jobber by
Edition: 3rd ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London; McGraw- Hill 2001
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HF5415.J5.
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258.
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259.
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Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John. by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Houghton Mifflin, c2000
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HD9980.5.F54.
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260.
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Applied marketing. / Daniel Padgett, Andrew Loos by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hoboken, NJ.: John Wiley & Sons, 2019
Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY (1)Call number: HF5415.P21.
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